Quizzo is a trivia company that partners with bars, corporations, and more across Michigan. They definitely know how to run a room and pack venues. When it came to growth, their lead flow came in waves, and the website wasn’t helping. It didn’t reflect the energy they bring in person, and it didn’t serve venues looking to book and players looking to join well. A clear system for acquisition was needed.
We started by mapping out a strategy that defined who they needed to reach, how to reach them, and what would work. The next step was making the website the hub. It was rebuilt to bring the fun, personable vibes they have in real life, online, and work towards SEO. Adding to this, we removed any confusion their audience might have by making navigation easy and messaging clear. Quizzo came out looking sharp, the demand became more consistent, and the sales process was robust.
